MODL is our word for a new kind of product, company, and community.

Started by Barak Zitron, Zack Leitz, and Justin Guld, these three friends set off on an adventure to create a new type of flexible multi-tool, one designed to emphasize the ingenuity of its users.

At MODL's core is a belief in human creativity. Everyone has a unique perspective and we celebrate this in the way we design our tools - as infinite canvases for you to create with and discover uses for.

We believe life is an adventure and our products reflect this - they are always at hand when you need them and they encourage you to explore.

 Finally, it's key to remember that we all play a role in shaping the world around us.
This is one big collaboration and the clearer we see this, the easier it is to build together.

When we see people getting creative with MODL in ways we never imagined, that's the best part for us.

MODL is our word for a new kind of product, company, and community.

Started by Barak Zitron, Zack Leitz, and Justin Guld, these three friends set off on an adventure to create a new type of flexible multi-tool, one designed to emphasize the ingenuity of its users.

We believe life is an adventure and our products reflect this - they are always at hand when you need them and they encourage you to explore.

 Finally, it's key to remember that we all play a role in shaping the world around us. This is one big collaboration and the clearer we see this, the easier it is to build together.

When we see people getting creative with MODL in ways we never imagined, that's the best part for us.